There are lots of SEO tools to support your business, both paid and free. Paid SEO tools are very important when you need more features such as: improvements, full features, save the process of using or receiving the online support. The rest of the work is just free tools are solved.
Here is a list of 100 SEO tools that can help each other, some of which you can use for free or paid, and the rest are trial versions. Try to pick some of the tools you like and see how they work.
We do not classify these tools in alphabetical order that will follow the major functional groups: Keyword, Content, Link, Social, Email ... Also, you can download the Excel file synthesis tool below.
Keywords Tools
1. Google Keyword Planner (Keyword Research)
http://adwords.google.com/keywordplanner
Many people do not appreciate the tool used to replace the Google Keyword Tool, but it can still produce data that can not be found elsewhere.
2. Google Trends (Keyword Research)
http://www.google.com/trends/
Help review search trends on Google and show popular search terms over time. This is the tool you must definitely have.
3. Ubersuggest (Keyword Research)
http://ubersuggest.org/
All SEOs love Ubersuggest because of its ease of use and diverse keyword research ideas. By using the power of Google Suggest, it brings back hundreds of potential results.
4. Wordstream Free Keyword Tools (Keyword Research Tools)
http://www.wordstream.com/free-keyword-tools
In addition to its paid tools, Wordstream offers a suite of tools to access thousands of other keyword suggestions from the original keywords.
5. Keyword Research (Keyword Research)
http://www.keywordeye.com/
This tool performs keyword research by adding abstract imagery to keywords - this is essential when you want to take the concept of keyword value further.
6. SEMRush (Tools Suite, Keyword Research, Competitive Intelligence)
http://www.semrush.com/
Paid keywords (PPC) or organic search keywords provided by SEMRush are usually very good and comprehensive. This tool is also good for examining opponents.
7. Wordtracker (Keyword Research)
http://www.wordtracker.com/
This is a powerful keyword research suite used by many top marketers. Wordtracker offers a wide range of free trials.
Content Tools
8. Content Strategy Generator Tool (Content)
http://seogadget.com/content-strategy-generator-tool-v2-update/
This tool comes from SEOgadget, which gives you an intelligent strategy, performs a search keyword search and thereby estimates the size of the object.
9. Convert Word Documents to Clean HTML (Content)
http://word2cleanhtml.com/
Despite the rise of Google Docs, Word still dominates the world. Copying and copying is always an obstacle, but this tool makes it easy.
10. Copyscape (Content)
http://www.copyscape.com/
Copyscape serves both the plagiarism test and the duplicate content check. It's great to check that your article content is distributed across other sites.
11. Google Public Data (Content)
http://www.google.com/publicdata/directory
Based on extensive public data, publicly available Google data is a great starting point for content surveys, infographics, and more.
12. MyBlogGuest (Link Building, Content)
http://myblogguest.com/
Blogs are still used and thriving. MyBlogGuest helps you find good opportunities in this area.
13. Similar Page Checker (Content, Technical SEO)
http://www.webconfs.com/similar-page-checker.php
Use this tool to check for duplicate content issues. Similar to other overlapping test pages, this tool will show you how the two pages of the same HTLM look like.
14. Text Cleaner (Content)
http://www.textcleanr.com/
Some of the best tools are used to solve the simplest problems. Text cleaner helps to clean up all types of text formats when copying and pasting between applications
Wordle (Content)
http://www.wordle.net/
Create beautiful words. Great for displaying images and research surveys.
16. Yahoo Pipes (Content, Productivity)
http://pipes.yahoo.com/pipes/
A great tool for gathering pieces of information back into specific content. Used to build link information and whatever you want.
17. nTopic (Content)
http://www.ntopic.org/
nTopic is one of the few proven methods of evaluating content accurately and providing suggested keywords to improve it.
18. Raven (Tools Suite, Diagnostic, Content, Social)
http://raventools.com/
Raven offers a collection of classic SEO tools, content, and survey tools popular with many marketers.
Link Tools
19. Anchor Text Over Optimization Tool (Link Research, Technical SEO)
http://www.removeem.com/ratios.php
Wondering how Google's Penguin algorithm can make it difficult to optimize anchor text? You only need to enter the full URL (the current address of the site) into the report of the links to be noted.
20. Buzzstream Tools Suite (Link Building)
http://tools.buzzstream.com/link-building
Most people know Buzzstream as a site used to reach out to the community, but at the same time it also offers some tools to build links for free. Your business should have it.
21. Domain Hunter Plus (Link Building)
http://domainhunterplus.com/
This functionality for the Chrome browser not only helps you find broken important links, but also tells you whether links lead to a given domain.
22. Linkstant (Link Building)
http://www.linkstant.com/
This handy tool analyzes and alerts whenever an individual builds links to your site. It's quite amazing to approach and gather competitive information.
23. Linksy.me Email Guesser (Email, Link Building)
http://linksy.me/find-email
You need to send an email, but you do not have the address of the recipient. Type in the information you know and this handy tool will help you find that address.
24. Rapportive (Email, Link Building, Productivity)
http://rapportive.com/
Rapportive function of Gmail will give more information faster and more accurate communication partners. Marketers need to have this tool.
25. Seer Toolbox (Tools Suite, Analytics, Link Research)
http://www.seerinteractive.com/seo-toolbox/
SEER provides its internal tools for everyone in the world to use. These tools are similar to the tools used by SEER and succeed.
26. SEOgadget Links API (API, Link Research)
http://seogadget.com/api/
This tool allows you to easily crawl links and contact information. Helping you save big time.
27. Ahrefs (Link Research, Link Building)
https://ahrefs.com/
As one of the popular link survey tools, Ahrefs offers a large number of beautiful text, data and graphs. Mostly chargeable, but they offer some free data.
28. Majestic SEO (Link Research, Competitive)
http://www.majesticseo.com/
You have been able to see the link diagrams of Majestic SEO across the Internet. This great technology combines a number of free options to make link surveys even better.
29. Majestic SEO API (API, Link Research)
http://plog.majesticseo.com/general/majestic-seo-api-now-explained/
This tool provides a lot of link data available and free through the API.
30. Mozscape API (API, Link Research, Moz)
http://moz.com/products/api
Companies everywhere are attaching this tool to their products, but it is also available for use for personal purposes, and most of the data is completely free.
31. Open Site Explorer (Link Research, Moz, Competitive Intelligence, Link Building)
http://www.opensiteexplorer.org/
When Google and Yahoo started removing backlink data from the public, Moz built the Open Site Explorer to cater for this huge demand. You can find backlinks, anchor text, popular metrics, much more here
Social Tools
32. Bitly (Social)
https://bitly.com/
Most people use bitly to shorten the URL, but the real power of the page is analysis.
33. Buffer (Social)
https://bufferapp.com/
Optimize the sharing of online social media. Buffer allows you to share information at appropriate times so viewers can easily see and read.
34. CircleCount (Social)
http://www.circlecount.com/
Google+ analytics has gone up too high. This is a free resource for tracking and analyzing the information you share. Let's see how many followers you increase over time.
35. FindPeopleonPlus (Social)
http://www.findpeopleonplus.com/
This basic Google+ portfolio performs surveys, community outreach, and link building in a great way. It can do searches by keyword, occupation, country, and much more.
36. SEO Tools for Excel (Tools Suite, Analytics, Social)
http://nielsbosma.se/projects/seotools/
You do not need to be familiar with Excel to use this toolkit. It can do a lot of good things. So, it is indispensable if you are doing SEO.
37. SharedCount (Social, Analytics)
http://www.sharedcount.com/
How to share small pieces of information across major social services? This is the tool used to do that.
38. SharedCount API (Social, API)
http://www.sharedcount.com/documentation.php
This tool can provide you with a wealth of social data that can be used to aggregate statistics from Google, Twitter, Facebook, and more.
39. Social Authority API (Social, API)
https://followerwonk.com/social-authority
How are your followers respected? And who are you trying to connect to? This free tool will tell you that
40. Social Crawlytics (Social, Analytics)
https://socialcrawlytics.com/
This tool allows you to conduct competitive surveys by displaying most of your competitor's content. And many more are waiting for you to discover.
41. Social Mention (Social)
http://www.socialmention.com/
This tool helps you analyze and perform surveys on the media in real time. Just enter your search terms and you'll know what they're sharing right now.
42. Follower (Social, Analytics, Moz)
https://followerwonk.com/
Perhaps the most interesting thing about Followerwonk is the ability to follow your followers. The smart SEO also uses it to reach out and perform surveys.
43. KnowEm (Social)
http://knowem.com/
KnowEm lets you check 100 social profiles available at once. Want to search by brand name? Use the first KnowEm.
44. RowFeeder (Social, Analytics)
https://rowfeeder.com/
RowFeeder allows you to track social network usernames, hashtags, keywords and loads that information into Excel for easier social media monitoring.
45. Moz Analytics (Tools Suite, Diagnostics, Moz, Rank Tracking, Social)
http://moz.com/products
As the flagship product of the Mozilla suite, Moz Analytics provides a table that manages all of the key marketing data with performance analytics to make marketing more effective.
Productivity
46. IFTTT (Productivity)
https://ifttt.com/
IFTTT stands for IF This, Then That. This tool allows you to create shortcuts between various applications such as Gmail and Twitter.
47. Remove Duplicate Items (Productivity)
http://ontolo.com/tools-remove-duplicates
Ontolo provides a set of link building software and a few useful production tools for link builders. This tool removes duplicate copies and fixes common problems.
48. Scraper for Chrome (Productivity)
https://chrome.google.com/webstore/detail/scraper/
If you have never cleaned your site, this is not the case. This tool will help you clean up without code.
49. Trello (Productivity)
https://trello.com/
Manage and track simple projects. Used and endorsed by Moz.
Technical SEO
50. Frobee Robots.txt Checker (Technical SEO)
http://www.frobee.com/robots-txt-check
Many robots.txt files contain hidden errors that are not easily visible to humans. Run your file through this tool and you'll be amazed at what you find.
51. Google SERP Snippet Optimization Tool (Technical SEO, CRO)
http://www.seomofo.com/snippet-optimizer.html
SEO Mofo! used this tool to snippet appear next to results returned in Google.com. This tool provides additional data structure, rating scale, and more.
52. Google Structured Data Testing Tool (Technical SEO)
http://www.google.com/webmasters/tools/richsnippets
If you use Schema.org's Microformats functionality or any data structure, this tool will help you verify them.
53. Robots.txt Checker (Robots.txt, Technical SEO)
http://tool.motoricerca.info/robots-checker.phtml
Composed of powerful features, this tool helps to detect hidden errors in robots.txt files that can cause problems for your search engine.
54. Schema Creator (Structured Data, Technical SEO)
http://schema-creator.org/
Everyone likes to use Schema.org, but these small formats are very difficult to write by hand. The invention created by Raven will simplify the problem.
55. SEO Toolbar (Tools Suite, Toolbar, Technical SEO)
http://tools.seobook.com/seo-toolbar/
In today's most popular tools, this SEO toolbar gives you a lot of information including backlinks and competitive surveys.
56. SeoQuake (Toolbar, Tools Suite, Technical SEO)
http://www.seoquake.com/
There is more basic data than any other SEO tool
57. URI Valet (Technical SEO)
http://urivalet.com/
An excellent tool to dig deeper into the server, sample information, analysis, problem navigation and more.
58. Xenu Link Sleuth (Diagnostic, Technical SEO)
http://home.snafu.de/tilman/xenulink.html
Winning the most evil SEO tool on the planet, Xenu is also one of the most useful tools. Crawl the entire site, find broken links, create sitemaps, and more.
59. Yoast WordPress SEO Plugin (Technical SEO)
http://yoast.com/wordpress/seo/
If you can only choose a WordPress function for your site, the first option would be Yoast, and the second option would be the same. Tools have become the norm.
60. Screaming Frog (Diagnostic, Technical SEO)
http://www.screamingfrog.co.uk/
A site gathers many powerful data tools with many customizable features. The tool should have for those who want to do SEO.
Analytics Tools
61. Google Analytics (Analytics)
http://www.google.com/analytics/
As the most popular analytics tool, Google Analytics is constantly updating and setting new standards
62. Google Analytics API (Analytics)
https://support.google.com/analytics/answer/1008004?hl=en&ref_topic=1008008
Google's API analysis is great for building custom reports, tools, and dragging data directly into Excel or Google Docs.
63. Panguin Tool (Analytics)
http://www.barracuda-digital.co.uk/panguin-tool/
This great tool connects to your Google Analytics account to help you see if you're affected by Google algorithm updates.
64. Piwik (Analytics)
http://piwik.org/
Piwik is a simple web analytics solution, and a great alternative to Google Analytics.
65. YouTube Analytics (Video, Analytics)
https://www.youtube.com/analytics
Provide specific analytics for YouTube videos. This is a must have tool for video publishers on Youtube.
66. StatCounter (Analytics)
http://statcounter.com/
Free, fast and easy solution analysis. Often used when users want to avoid using Google Analytics for security reasons.
Tools Suite
67. Bing Webmaster Tools (Tools Suite)
http://www.bing.com/toolbox/webmaster
With the same functionality as Google, Bing also provides a set of tools and resources to research, support for effective website management.
68. Google Webmaster (Tools Suite)
http://www.google.com/webmasters/
With the new interface fixed, this management tool continues to be a must-have resource for home web diagnostic tools.
69. Internet Marketing Ninjas SEO Tools (Tools Suite)
http://www.internetmarketingninjas.com/tools/
Ninja are some of the best SEOs in the online marketing market, and now they offer some of their best online tools for free.
70. SEOgadget Tools (Tools Suite)
http://seogadget.com/tools/
This utility software includes a number of Excel functions, a strategic content creation program, and many more.
71. Virante SEO Tools (Tools Suite)
http://www.virante.org/seo-tools
Virant provides many high quality SEO tools to the public. Previously they were the same tools developed specifically for Virant and are now shared for public use.
72. Mozart (Tools Suite, Toolbar, Moz)
http://moz.com/tools/seo-toolbar
As the standard SEO toolbar for marketers, MozBar allows you to perform more than 50 important actions right from your browser. This is a recommended tool.
Email
73. Boomerang (Email)
http://www.boomeranggmail.com/
Boomerang allows you to keep track of emails, even when you forget. This is a great tool for link building or sending multiple emails.
74. Email Format (Email)
http://email-format.com/
Email Format helps you find the right structure for thousands of companies and organizations on the web.
75. MailTester.com (Email)
http://mailtester.com/
You need to send an email to an untested address, but you do not want it to become spam. Use this email checker.
76. Banana Tag (Email)
http://bananatag.com/
The Banana Tag allows you to keep track of your emails after you send them. For example, check the number of times your mail is opened from Gmail.
Local Tools
77. GetListed (Local, Moz)
https://getlisted.org/
This SEO based location tool will evaluate the popularity and give you next step to improve your score.
78. Google Map Maker (Local)
http://www.google.com/mapmaker
Among other things, Google Map Maker allows you to contribute to public maps, and can also use it to share or integrate with Google Maps.
79. Whitespark Local Citation Finder (Local)
https://www.whitespark.ca/local-citation-finder/
Region-based search is an important factor in implementing local SEO. Whitespark has provided some free and paid solutions for finding local citations to increase competition
Speed
80. Google PageSpeed Insights (Speed)
https://developers.google.com/speed/pagespeed/insights
Provide tools, data, and knowledge to improve the speed of your site. The speed of the website is closely related to the rank and number of viewers, so it's quite important.
81. Pingdom (Speed)
http://tools.pingdom.com/fpt/
Pingdom provides all the tools for analyzing page load speed, DNS issues, and connectivity.
82. WebPagetest (Speed)
http://www.webpagetest.org/
This is a fast and easy tool. Provide suggestions to improve performance.
83. CloudFlare (Speed)
https://www.cloudflare.com/
How did they make CloudFlare free? It works both with your CDN and security service to provide a speedy and secure website.
Competitive Intelligence
84. BuiltWith (Competitive Intelligence)
http://builtwith.com/
BuiltWith uses to discover the technology that has been used to build websites. This is also a great tool for gathering competitive information.
85. Wayback Machine (Competitive Intelligence)
http://archive.org/web/web.php
Want to see the history of your site or rival site? These tools allow you to go right back to those moments and keep track of important changes.
86. Searchmetrics Visibility Charts (SERP Tracking, Competitive Intelligence)
http://suite.searchmetrics.com/en/research
Track the visibility of any website, and can track the leader and bottom of the search results page of Google.com.
87. SERPmetrics (SERP Tracking, Competitive Intelligence)
http://serpmetrics.com/flux/
This tool helps track the results of searches made in the US on Yahoo, Bing and Google over a 30 day period. This tool also has an API fee function.
88. SimilarWeb (Competitive Intelligence)
http://www.similarweb.com/
Gather the very impressive competition information of some online industries. It is difficult to get through the opponent's stats, but this tool does a great job.
89. Whois Lookup (Competitive Intelligence)
http://whois.domaintools.com/
Find subscriptions, contacts, and administrative information for any domain.
Các Tools khác
90. Caption Tube (Video)
http://captiontube.appspot.com/
This is a free and easy-to-use resource for creating annotations for YouTube. Give viewers a translation of the video and help them use it more easily.
91. Easel.ly (Infographics)
http://www.easel.ly/
This is a free tool for creating and sharing infographic. Anyone can create a professional image with built-in templates.
92. Infographics (Infographics)
http://infogr.am/
An excellent and free resource of information graphics that allows you to easily create and visualize your data.
93. MozCast (SERP Tracking, Moz)
http://mozcast.com/
Want to know if Google has any algorithm experiments this week? MozCast provides you with a daily report to track SERF changes.
94. Rank Checker for Firefox (Rank Tracking)
http://tools.seobook.com/firefox/rank-checker/
This test tool is lightweight and easy to check rankings with the click of a button. Quick, easy and free.
95. Sitemap Generators (Sitemaps)
http://code.google.com/p/sitemap-generators/wiki/SitemapGenerators
Google offers a wide range of free top-of-the-line maps. Most of it is available on your server and can generate new schematics automatically.
96. XML Sitemaps.com (Sitemaps)
http://www.xml-sitemaps.com/
Perhaps the tool is the simplest, most compact solution for creating sitemaps. This is a great option for small-scale sites when you need to create a sitemap in minutes at any location.
97. Piktochart (Infographics)
http://piktochart.com/
A cute tool and easy infographic creation. No need to be experienced to use this tool.
98. Wistia (Video)
http://wistia.com/
King of online video, Wistia provides SEO friendly solution for video hosting. There are free and free service packs.
99. Optimizely (A / B Testing, CRO)
https://www.optimizely.com/
This tool serves as a test and analytics for you to succeed in your efforts to optimize conversion rates.
100. Visual Website Optimizer (A / B Testing, CRO)
https://visualwebsiteoptimizer.com/
This tool allows you to perform A / B tests (split testing) with a simple online editor, which also allows you to test the content without knowing the code.